Gertrude St Projection Festival

Gertrude St Projection Festival

18th - 27th July 2014

Our work

Our work

The Gertrude Association

The Gertrude Association (not for profit) is a volunteer run group dedicated to exhibiting contemporary new media. Since 2008, it has produced outdoor site-specific projection-art events that exhibit professional, emerging and community artists. The Association’s premier event is the annual Gertrude Street Projection Festival. Other events have been produced in Melbourne and on King Island as part of the Tasmanian Arts Festival, Ten days on the Island. Various team members have a range of projects in development.

The Gertrude Association

Melbourne Media Lab and GSPF 12

Media Lab Melbourne

Seventh Gallery

Media Lab Melbourne 

Between the 21st-29th July Media Lab Melbourne will be running its fourth Sprint as part of the Gertrude Street Projection Festival. Working out of SEVENTH Gallery at 155 Gertrude St, we will be re-imagining the possibilities of projections and screens during the Antiscreen Sprint.Anitscreen

This event will explore alternate methods of projecting light. We are interested in understanding and exploring the cultural effects of technology and as such we will be breaking down the familiar and reconstructing it into a new form.

Media Lab Melbourne will be leading an intensive 9 day workshop on unconventional, novel and subverted light imagery techniques. We are looking to break out of the constraints that conventional screens and classic aspect ratio framing bind us. Projection is light transformed into meaning – this is the baseline we will be working from. Unusual projection masks, pinhole cameras, shadow plays, projection mappings, alternative light displays – we are open to any projects within the scope of our proposal. The final day of the Sprint will involve a showcase of projects developed during the period.

Applicants from diverse creative and technical backgrounds are welcome as usual.


The Antiscreen sprint will be held between the 21st-29th July, and will launch on Saturday the 21st July at 10:30am.

The venue for the event will be SEVENTH Gallery – 155 Gertrude Street,  Fitzroy.

Come down on the Friday 20th July between 6pm-8pm to discuss the upcoming Sprint informally with drinks and nibbles.


Saturday 21st: 10.30am – 6pm
Sunday 22nd: 10:30am – 6pm
Monday 23rd – Friday 27th: 4pm – 9pm
Saturday 28th: 10.30am – 6pm
Sunday 28th: 10.30am – 6pm


    Please have a look at our work by clicking the below 'view our work' link. Please use the three image boxes to learn about some of our favourite people and organisations, who are always involved with supporting us while constantly developing and exhibiting new projects.

    View our work →

    Yandell’s projection work has recently been exhibited at NGV studios. Her immersive projections are part of L’Oreal Melbourne Fashion Week and her short film “Shift” opens at ACMI on March 5th, 2012.


    At the heart of Melbourne's arts and cultural scene, Yarra is home to an exciting range of galleries, live music venues, performance spaces, artists and community festivals Yarra Council plays a vital role in creating an environment in which arts and cultural activity can continue to flourish.


    Arts Access/Art Day South is a GSPF community partner. Nebula, a project of Art Day South artists is a revolution in inclusive design. Australia’s first portable arts space meets the needs of artists with a disability, the Nebula studio adapts to the art and the artists.



The Gertrude Association
PO Box 1680 Collingwood 3066
T 0414 893 075 
Email: This email address is being protected from spambots. You need JavaScript enabled to view it.

Aim Three

To present free outdoor art experiences - so we can all share and enjoy

Aim One

To produce and exhibit media art projects and encourage, develop and mentor local artists

Aim Two

To support the culture and community services of Gertrude St.  

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